Allure Romance Dresses

Silky Mikado and soft, lace-paneled crepe are the stars of our Allure Romance collection, which focuses on beautiful design and a return to simplicity. There are abundant ethereal touches — blush tones, our timeless lace and layers of soft tulle. Understated silhouettes and matte-finish fabrics lend modernity, while detachable trains add an exotic flair to bridal looks throughout the collection.

28 ITEMS

3561

This floral lace appliquéd gown features slim straps, an understated silhouette and a deep sweetheart neckline.
3558

Embellished with beading and sequined lace, this classically beautiful A-line gown features a soft crepe chiffon skirt.
3554

Luxurious, sparkling appliqués trail down the bodice of this A-line tulle gown.
3553

Chic, minimalist satin composes this elegant A-line gown.
3508

Contrasting appliqués add texture and visual appeal to this quintessentially romantic off-shoulder gown.
3507

Minimalism has never looked better. This strappy, figure-hugging sheath features the loveliest pearl…

3505

A bridal dream come true — dreamy lace appliqués trail the bodice and hemline of this sheath gown.
3503

The subtlest of scoop necklines lends a grace note to the ethereal layers of tulle composing its A-line skirt.
3500

Allure Romance 3500 Our Allure Romance collection embodies classical romance and timeless design—and the Allure Romance 3500 gown is no exception. An oversized floral motif adorns the bodice and wide off-shoulder straps of this classic tulle gown...
3411

We adore the chic squared-off back and clean lines of this bridal sheath.
3400

The loveliest bouquets of flowers sprinkle across the skirt and train of this A-line gown.
3101

Clean, elegant and minimalist, this sleeveless sheath is both timeless and flattering.