Allure Couture Dresses

The Allure Couture Collection embodies the opulence of a bygone era, with vintage-inspired beading, dreamy appliqués and regal detail work — all combining for a dazzlingly dramatic effect.

Allure Couture Dresses
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  • 99 ITEMS
    • C641

      C641

      Boughs and branches stitched in lace and delicate threading adorn the overlay of this sheath gown.
    • C639

      C639

      Accented by metallic threaded vines, the bodice of this off-shoulder ballgown is composed of soft ov…
    • C638

      C638

      Soft, matte crepe provides the perfect balance to the ornate bodice and illusion lace hemline of this sheath gown.
    • C637

      C637

      Romantic floral motifs train the bodice and train of this off-shoulder ballgown.
    • C636

      C636

      Lace, crystal beading and an illusion train compose this gorgeous, classic strapless gown.
    • C635

      C635

      An understated, symmetrical Art Deco pattern softens the silhouette of this backless sheath gown.
    • C634

      C634

      Ethereal texture reigns in this strapless sheath gown, with subtle dimension in the scattered appliques.
    • C633L

      C633L

      Radiant in its classic simplicity, this A-line silhouette features a lined bodice covered in floral lace.
    • C633

      C633

      Radiant in its classic simplicity, this A-line silhouette features a delicate illusion bodice covered in floral lace.
    • C632

      C632

      Hundreds of pearl beads are strewn in a lovely gradient across the bodice, illusion sleeves, and train.
    • C631

      C631

      Reminiscent of 1920s silhouettes, this slim-fitting sheath gown features an illusion butterfly back …
    • C630

      C630

      Luxurious sequined fabric composes this A-line gown, accented by a subtle squared neckline and sweep train.