Allure Couture Dresses

The Allure Couture Collection embodies the opulence of a bygone era, with vintage-inspired beading, dreamy appliqués and regal detail work — all combining for a dazzlingly dramatic effect.

Allure Couture Dresses
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  • 99 ITEMS
    • C661


      Channel your inner ice queen in this glamorous tulle gown, with or without its dramatic detachable train.
    • C660


      Spangled with glittering appliqués, this strapless tulle ballgown is a dream come true, complete with detachable statement sleeves, C660SL, sold separately.
    • C659


      Texture in the form of sequined dimensional appliqués trail across the tulle bodice and skirt of this chic ballgown.
    • C658


      Edged in a scalloped off-shoulder neckline, this lace gown seamlessly blends tradition and bridal beauty.
    • C657


      Beaded lace appliqués adorn this classic sheath bridal gown.
    • C656


      A peekaboo tulle skirt lends a playful coquettishness to the glamour and texture of this chic ballgown.
    • C655


      Shimmering beadwork sparkles along the sleek lines of this lace and tulle sheath.
    • C654


      Multilayered sparkling tulle is topped with a gorgeous brocade and dimensional lace appliqués, creating a textured, romantic bridal look.
    • C653


      Soft ivory satin is edged with an appliquéd illusion hemline, leading to a dramatic ballgown train worthy of a princess.
    • C651


      Ebbs and flows of concentrated dimensional blossoms create a tiered effect throughout the skirt.
    • C650


      A vintage-inspired silhouette brings ever-so-slightly puffed long sleeves and a plunging neckline.
    • C641


      Boughs and branches stitched in lace and delicate threading adorn the overlay of this sheath gown.