Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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    • 208 ITEMS
    • A1216

      A1216

      This silky, strapless stretch Mikado gown is beautifully clean in silhouette and accented with an oversized, chicly feminine bow at the train.
    • A1215

      A1215

      High-contrast sequined lace appliques overlay the multilayered tulle skirting of this classic bridal ballgown.
    • A1214SL

      A1214SL

      Detachable tulle sleeves, designed with A1214 in mind.
    • A1214

      A1214

      Accented by a pair of detachable puffed illusion sleeves, this chic crepe gown features a sprinkling of beaded and sequined lace appliques.
    • A1213

      A1213

      Regal dove satin, paired with sequined lace appliques, crafts a bridal ballgown worthy of royalty.
    • A1212SL

      A1212SL

      Detachable tulle sleeves, designed with A1212 in mind.
    • A1212

      A1212

      Beaded lace appliques and delicate tulle compose this strapless sheath gown, with matching detachable illusion sleeves.
    • A1211L

      A1211L

      Featuring a full tulle skirt and ornately beaded lace bodice, this strappy bridal gown is stunningly timeless.
    • A1211

      A1211

      Featuring a full tulle skirt and ornately beaded lace bodice, this strappy bridal gown is stunningly timeless.
    • A1210SL

      A1210SL

      Trend-forward off-shoulder straps and exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath bridal gown.
    • A1210L

      A1210L

      Trend-forward off-shoulder straps and exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath bridal gown.
    • A1210

      A1210

      Chic exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath style bridal gown. Pictured with sleeve A1210SL, sold separately.