Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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  • 182 ITEMS
    • A1219


      Defy minimalism in this jaw-dropping sparkling tulle bridal ballgown, accented with sequined and beaded appliques and off-shoulder straps.
    • A1218


      The subtlety of Chantilly lace and translucent tulle provides beautiful contrast to the sequined and tonal beaded appliques used throughout this bridal sheath gown.
    • A1217SL


      Detachable lace sleeves, designed with A1217 in mind.
    • A1217


      Finished with a pair of coordinating detachable sleeves, this shimmering, A-line tulle gown features soft matte lace appliques throughout.
    • A1216


      This silky, strapless stretch Mikado gown is beautifully clean in silhouette and accented with an oversized, chicly feminine bow at the train.
    • A1215


      High-contrast sequined lace appliques overlay the multilayered tulle skirting of this classic bridal ballgown.
    • A1214SL


      Detachable tulle sleeves, designed with A1214 in mind.
    • A1214


      Accented by a pair of detachable puffed illusion sleeves, this chic crepe gown features a sprinkling of beaded and sequined lace appliques.
    • A1213


      Regal dove satin, paired with sequined lace appliques, crafts a bridal ballgown worthy of royalty.
    • A1212SL


      Detachable tulle sleeves, designed with A1212 in mind.
    • A1212


      Beaded lace appliques and delicate tulle compose this strapless sheath gown, with matching detachable illusion sleeves.
    • A1211


      Featuring a full tulle skirt and ornately beaded lace bodice, this strappy bridal gown is stunningly timeless.