Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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  • 235 ITEMS
    • A1300-01

      A1300

      Delicate floral Chantilly lace applique lines the boned bodice of this off-shoulder Mikado sheath gown.
    • A1301-02

      A1301

      Adorned in feminine floral lace, this A-line tulle gown features slim straps and a dramatic, deep sweetheart neckline.
    • W520-01

      W520

      Sequined lace appliques adorn the off-shoulder bodice of this tulle ballgown.
    • A1302-01

      A1302

      This classic Chantilly lace bridal gown is beautifully simple, with a softly tapered neckline and sheath skirt.
    • A1303-02

      A1303

      Rendered in pearlescent Mikado, this modified A-line gown flawlessly marries the ballgown silhouette to a more streamlined look and is finished with a crossover off-shoulder neckline.
    • A1304-01

      A1304

      A cheeky, oversized Mikado bow both accents and contrasts with the slim sheath silhouette of this strapless, sweetheart lace gown.
    • W522-04

      W522

      Timeless and romantic, this strapless lace sheath gown features a strapless sweetheart neckline.
    • A1305-01

      A1305

      Luxe tonal beading and sequined lace appliques adorn the bodice and illusion hem of this crepe bridal masterpiece.
    • A1306-01

      A1306

      Beaded and sequined lace is symmetrically appliqued throughout this off-shoulder sheath gown.
    • A1307-01

      A1307

      Glamorous from head to toe, this Mikado ballgown is artfully draped and paired with a sparkling beaded strapless bodice.
    • W524-01

      W524

      Dimensional appliqued blossoms adorn this sleeveless lace sheath bridal gown.
    • A1308-01

      A1308

      Simplicity at its finest: this stretch satin sheath gown is the loveliest bridal look for an elegant elopement or understated, modern wedding.