Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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    • 189 ITEMS
    • A1115

      A1115

      Layers of sequined glitter tulle, beading and delicate sheer fabric lend stunning texture to this gown - which is finished with a one-shoulder tulle jacket for dramatic effect.
    • A1114NS

      A1114NS

      Ornate beading, glitter and pearlescent beaded lace appliqués are stitched into gorgeous floral and leaf patterns across the bodice and train of this A-line gown. Sister-style with No Slit to A1114.
    • A1114

      A1114

      Ornate beading, glitter and pearlescent beaded lace appliqués are stitched into gorgeous floral and leaf patterns across the bodice and train of this A-line gown.
    • A1113T

      A1113T

      This detachable stretch Mikado train features a beautifully sculptural bow.
    • A1113

      A1113

      Statuesque and sparse, this jaw-dropping stretch Mikado gown features a beautifully sculptural detachable train.
    • A1112L

      A1112L

      Delicately sheer tulle, sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown.
    • A1112

      A1112

      Delicately sheer tulle, sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown.
    • A1111

      A1111

      Scattered lacy leaves seem to sway with the motion of this elegant A-line gown’s sparkling tulle skirt.
    • A1110L

      A1110L

      Form-fitting stretch Mikado composes the fit and flare skirt of this strapless gown.
    • A1110

      A1110

      Form-fitting stretch Mikado composes the fit and flare skirt of this strapless gown.
    • A1109

      A1109

      This A-line gown is almost mystically beautiful with its fluid skirt, lace bodice and matching detachable puffed sleeves.
    • A1108L

      A1108L

      The dreamiest lace flowers, softened by a subtly scooped square neckline, are embellished with pearlescent beading, shimmering sequins and beadwork.