Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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  • 226 ITEMS
    • A1358NC-01

      A1358NC

      This sleek crepe sheath gown stuns with a corset-style bodice, featuring a draped sweetheart neckline and off-the-shoulder sleeves. A subtle Basque waistline adds sculpting, while covered buttons trail down the back of the train for a refined finish...
    • A1359-01

      A1359

      A gathered, voluminous ballgown crafted in rich, soft taffeta, this design features a flattering ruched bodice, sculpted Basque waist, and a strapless scoop neckline. Finished with covered buttons that trail to the end of the train, it’s equal parts...
    • W544-01

      W544

      This soft A-line gown pairs a sleek crepe bodice and skirt with billowy chiffon sleeves for a look that’s both polished and romantic. The natural waist is cinched for definition, while a thigh-high slit adds a touch of movement and edge. Finished with a...
    • A1360-01

      A1360

      This fit-and-flare gown features a sheer bodice with exposed corset boning and a strapless sweetheart neckline. Bold lace appliqués layer over delicate Chantilly lace, finished with a small feminine bow at the waist for just the right touch of sweetness.
    • A1361-01

      A1361

      This flirty ballgown was made to twirl on the dance floor, featuring a layered tulle skirt and a plunging V-neckline. Beaded lace appliques and tonal beading shimmer across the bodice, while a pearl-trimmed waistline adds a soft, polished touch.
    • W545-Studio-01|01

      W545

      This romantic A-line gown features off-the-shoulder long sleeves in sheer illusion tulle, framing a structured sweetheart neckline. Matte and natural lace appliques are scattered throughout the soft tulle skirt, adding depth and texture to the full...
    • A1362-01

      A1362

      Sculpted in luminous Mikado, this fit-and-flare gown features a distinctive cat-eye neckline and strapless bodice embellished with sequin lace appliques. A detachable lace drop sleeve—included with the gown—adds a soft, romantic touch to the structured...
    • A1362T-03

      A1362T

      Crafted in luxurious Mikado to perfectly match style A1362, this detachable train offers a seamless, versatile transition from ceremony to reception. Covered buttons trail down the length of the train, finishing in a dramatic draped bow for a striking,...
    • A1363-01

      A1363

      Structured yet romantic, this brocade ballgown features a pointed sweetheart neckline and sculpted strapless bodice. Covered buttons trace the back and extend to the hem of the full, dramatic train, highlighting the gown’s rich texture and refined...
    • W546-02

      W546

      Bold and sculpted, this stretch crepe sheath gown features a plunging V-neckline and flattering asymmetrical draping through the bodice. A daring thigh-high slit adds movement and edge, while the square open back offers clean structure, finished with...
    • A1364-01

      A1364

      This sleek sheath gown features a sheer beaded lace bodice with a deep V-neckline and delicate spaghetti straps. A soft Basque waistline gently defines the figure, flowing into a stretch satin skirt that hugs every curve with understated elegance.
    • A1365-01

      A1365

      This A-line gown makes a bold statement with a sheer, corset-inspired bodice featuring exposed boning and a strapless sweetheart neckline. Dramatic sequin lace appliques bloom over layers of soft tulle, while covered buttons trail down the length of the...