Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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  • 218 ITEMS
    • 9902

      9902

      Ethereal lacy appliqués are strewn across the bodice, train and hemline of this off-shoulder A-line gown.
    • 9901

      9901

      Scattered sequins lend a gorgeous play of soft light across the appliquéd overlay of this strappy sheath.
    • 9900

      9900

      A chic squared neckline is all things vintage-inspired elegance in this A-line gown.
    • 9815

      9815

      The jaw-dropping cutouts along the sides of this gown are softened by sheer illusion and stretch crepe.
    • 9813

      9813

      Allure Bridals 9813 Simplicity and elegance combine with the Allure Bridals 9813 gown - part of our flagship Allure Bridals Collection. A crisp finish and subtle sheen are beautifully in harmony in composing this sleeveless ballgown. The small touches of...
    • 9811

      9811

      Allure 9811 Intricate, flattering, and breathtaking, the Allure 9811 nature-inspired wedding dress offers enchanting, nature-inspired motifs along a slimming bodice and beautifully flowing skirt. The stunning train on this gown gives the illusion of...
    • 9810

      9810

      Subtly squared off at the neckline and back, this chic slim-fitting gown is beautifully classic with a vintage appeal.
    • 9808T

      9808T

      A sheer detachable train adds gossamer texture to this timeless lace sheath.
    • 9808

      9808

      Allure Bridals 9808 When you want a soft, classic, and ethereal look for your big day, a lace wedding dress is the way to go. Allure Bridals 9808 wedding gown is a timeless lace sheath dress with low-back illusion details. The slim and flattering...
    • 9806

      9806

      Lacy flowers trail down the illusion sleeves and bodice of this romantic gown.
    • 9805

      9805

      This truly jaw-dropping gown features the loveliest sparkling beadwork trailing down the illusion ba…
    • 9802

      9802

      Lovely lace blooms across the sheer netting of this A-line gown.