Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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    • 55 ITEMS
    • A1352-01

      A1352

      Light, airy, and endlessly romantic—this A-line wedding dress pairs a beaded and sequin lace bodice with delicate spaghetti straps and a flowing chiffon skirt made to move with you down the aisle, and at your reception!
    • W542-Studio-01|01

      W542

      Delicate and airy, this gown features long lace sleeves and a plunging V-neckline that balances femininity with confident styling. A scoop back adds softness, while the chiffon A-line skirt flows effortlessly from the waist for light, graceful movement...
    • A1361-01

      A1361

      This flirty ballgown was made to twirl on the dance floor, featuring a layered tulle skirt and a plunging V-neckline. Beaded lace appliques and tonal beading shimmer across the bodice, while a pearl-trimmed waistline adds a soft, polished touch.
    • W546-02

      W546

      Bold and sculpted, this stretch crepe sheath gown features a plunging V-neckline and flattering asymmetrical draping through the bodice. A daring thigh-high slit adds movement and edge, while the square open back offers clean structure, finished with...
    • W547-01

      W547

      This gown features all over leaf-inspired lace appliques with tonal beading, adding subtle shimmer and texture across layers of soft tulle. A plunging V-neckline and cinched natural waist create a flattering, elongating silhouette, while the...
    • W549-01

      W549

      This all over beaded gown stuns with intricate pearl and sequin embellishments layered over soft tulle. A plunging V-neckline adds contrast to the sheer long sleeves, offering balance between bold detail and delicate coverage. Radiant and refined, it’s a...
    • A1302-01

      A1302

      This classic Chantilly lace bridal gown is beautifully simple, with a softly tapered neckline and sheath skirt.
    • A1305-01

      A1305

      Luxe tonal beading and sequined lace appliques adorn the bodice and illusion hem of this crepe bridal masterpiece.
    • W528-01

      W528

      Sparkling embroidered leaves and appliqued vines trail down this sleeveless sheath gown.
    • A1313-01

      A1313LS

      A minimalist silhouette and understated cutouts lend a modern flair to this long sleeved bridal sheath gown, designed in a chic stretch crepe.
    • A1318-01

      A1318

      Translucent tulle, overlaid with the softest cotton lace, composes this long sleeved bridal sheath.
    • A1320-01

      A1320

      Streamlined beadwork and appliques trail down the bodice and fit and flare silhouette of this sleeveless tulle wedding dress. The sweetheart neckline adds to the subtle, romantic detail of this gown, making you look dreamy. You’ll also love the...