Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
Sort By
  • A to Z
  • Z to A
    • 103 ITEMS
    • A1212

      A1212

      Beaded lace appliques and delicate tulle compose this strapless sheath gown, with matching detachable illusion sleeves. This Allure Bridals A1212 gown is also available with matching detachable sleeves A1212SL sold separately. Shop both gown and sleeves...
    • A1211L

      A1211L

      Featuring a full tulle skirt and ornately beaded lace bodice, this strappy bridal gown is stunningly timeless.
    • A1211

      A1211

      Featuring a full tulle skirt and ornately beaded lace bodice, this strappy bridal gown is stunningly timeless.
    • A1210SL

      A1210SL

      Trend-forward off-shoulder straps and exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath bridal gown.
    • A1210L

      A1210L

      Trend-forward off-shoulder straps and exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath bridal gown.
    • A1210

      A1210

      Chic exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath style bridal gown. Pictured with sleeve A1210SL, sold separately.
    • A1209

      A1209

      Fluid chiffon composes the A-line skirt of this strappy wedding dress, which features sequined lace over Chantilly lace across the bodice and illusion train.
    • A1206L

      A1206L

      Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.
    • A1206

      A1206

      Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.
    • A1204

      A1204

      Blooming beaded and pearled vines and sequin-appliqued flowers wend their way across the Chantilly lace of this strappy sheath gown.
    • A1202L

      A1202L

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1202

      A1202

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.