Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • A1301-02

      A1301

      Adorned in feminine floral lace, this A-line tulle gown features slim straps and a dramatic, deep sweetheart neckline.
    • A1300-01

      A1300

      Delicate floral Chantilly lace applique lines the boned bodice of this off-shoulder Mikado sheath gown.
    • A1267-01

      A1267

      Take a twirl in the reflective sequins and sparkling tulle of this ballgown, while lace appliques trail down the sleeveless bodice and accent the gown's daring neckline.

    • A1266

      Beaded, sequined lace appliques cover the sparkling tulle of this sleeveless sheath gown, finished with a row of crystal buttons along the back.
    • A1265-01

      A1265

      Flawlessly tucked and ruched, this elegant satin ballgown features a soft sweetheart neckline and off-shoulder straps.
    • A1264-01

      A1264

      Lace appliques adorn this sleeveless, A-line tulle gown.
    • A1263-01

      A1263

      Sequined lace paneling trails from the off-shoulder sweetheart bodice to the sides of this crepe sheath gown. Note: The sleeves are not detachable.
    • A1262-01

      A1262

      A flirty bow accents the back of this chic, off-shoulder satin sheath. Note: The bow is not detachable.
    • A1261L

      A1261L

      The illusion of a crossover creates the effect of movement along this A-line gown's beaded, appliqued sweetheart bodice.
    • A1261-01

      A1261

      The illusion of a crossover creates the effect of movement along this A-line gown's beaded, appliqued sweetheart bodice.
    • A1260-01

      A1260

      This high-contrast fit and flare gown is accented by beaded and sequined lace along the bodice, paired with a sparkling tulle skirt.
    • A1259-01

      A1259

      This sleeveless A-line gown features soft, romantic lace and tulle, sprinkled with shimmer by an additional layer of sparkling tulle.