All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

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  • 1133 ITEMS
    • R3760-01


      Ornate floral lace appliques trail down the delicate tulle of this sleeveless sheath gown.
    • R3759-01


      The glowing butter satin ballgown skirt of this elegant look is topped with a sequined, beaded lace applique bodice.
    • R3758-01


      Ruched and tucked floral-printed organza composes this strapless, A-line gown.
    • R3757-01


      This curve-hugging crepe sheath gown is accented with a matte floral lace bodice and appliqued illusion train.
    • R3756-01


      This stuctured Mikado fit and flare gown features a sculptural cowl effect along its strapless, sweetheart bodice.
    • R3755-01


      Matte appliqued blooms are scattered across the Chantilly lace and tulle of this sweetheart sheath gown.
    • R3754-01


      A blossoming garden of matte floral appliques adorn the tulle of this A-line gown.
    • R3753-01


      The stunning, clean lines of this fitted crepe sheath gown are emphasized by a deep neckline and back.
    • R3752-01


      This strappy fit and flare gown features a matte floral applique over sparkle tulle.
    • R3751-01


      A sequined, beaded off-shoulder bodice in a botanical motif is the perfect pairing for this sparkling A-line tulle gown.
    • R3750-01


      Gauzy shoulder ties lend an extra feminine touch to this A-line organza gown, which features a chic twist-gathered bodice.
    • MJ1065-Gillian-01

      MJ1065 - Gillian

      The Gillian ballgown is composed of textured floral jacquard satin and finished with a bow along the back.