Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • D262 - Belle

      D262 - Belle

      A classic off-shoulder neckline is accented with romantic Alencon lace appliques that are featured throughout the entire gown. The dramatic ballgown skirt is a luxurious buttery satin that cascades into a stunning and dramatic train.
    • D260 - Ariel

      D260 - Ariel

      Our Ariel mermaid style gown is truly inspired. Cascading layers of soft tulle and organza invoke the rolling waves of the ocean. Ruching on the strapless, sweetheart neckline is feminine and flattering.
    • F365NC-Astor-CP70A-03|CP70A

      CP70A

      Delicate and sheer, this tulle neck scarf adds a whisper of drama with a nod to vintage glamour. Whether tied at the neck or styled as a soft wrap, it’s the perfect finishing touch for a bride who favors elegance with an edge of aristocratic ease.
    • F384-CP70-Eyre-Studio-05|Eyre

      CP70

      Lightweight and fluid, this chiffon neck scarf brings a graceful softness to any look. Its subtle drape and timeless appeal evoke quiet luxury—an accessory that speaks volumes with barely a whisper.
    • CP69-01

      CP69

      Photographed with style C787, this dramatic cape features voluminous ruffled tulle sleeves that cascade into a shawl-like silhouette across the back. The soft, flowing train adds ethereal movement, making it the perfect statement accessory for brides...
    • C745-CP66-01

      CP66

      Detachable bardot neckline with 3D floral appliques. Pictured with Style C745.
    • CP56

      CP56

      Featuring stunning removable sleeves, perfect for an unforgettable walk down the aisle.