Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • M673

      M673

      Delicate blossoms scatter across the illusion sleeves and neckline of this sheath gown.
    • M671

      M671

      Fluttering illusion sleeves top the lace bodice of this sheath.
    • M662

      M662

      We’ve fallen head over heels for this airy lace sheath.
    • M653

      M653

      Classic brides and bohemian beauties alike will fall in love with this lace gown.
    • M635

      M635

      Floral appliques dance across the bodice and skirt of this cap sleeved ballgown.
    • M604

      M604

      Subtle cap sleeves and back detailing modernize this lace sheath gown.
    • M595

      M595

      Fluttering chiffon sleeves cap this beautifully simple gown.
    • J50

      J50

      Featuring our stunning removable sheer chiffon jacket.…
    • F391-Isolde-01|01

      F391 - Isolde

      Unconventional and undeniably romantic, Isolde is a two-piece gown designed for the free-spirited bride. The cropped lace top features a soft Basque waist, paired with a flowing skirt finished with a scalloped hem and a thigh-high slit. It's a look that...
    • F390-Karenina-01|01

      F390 - Karenina

      Allover lace gives Karenina its romantic texture, while a high halter neckline keeps the silhouette clean and modern. Soft streamers tie at the back of the neck and trail down the open back, adding a sense of movement to the natural-waisted sheath...
    • F389-Guinevere-Studio-04|Studio

      F389 - Guinevere

      Romantic and softly structured, Guinevere features a plunging V-neckline framed by long lace sleeves and delicate lace trim along the bodice. The ruched bodice and thick, gathered waistband add shape and texture at the natural waist, while the chiffon...