Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • MJ1106-Fleur-01|01

      MJ1106 - Fleur

      Taking a note from the luxurious details of the Roaring Twenties, the Fleur sheath features sequins, pearls and crystal beading draped throughout its slim tulle silhouette.
    • MJ1105-Florence-01|01

      MJ1105 - Florence

      Opulent Art Deco beading, sequins and pearls cover Florence's basque bodice, contrasting beautifully against a tulle ballgown skirt.
    • MJ1104-Fayra-01|01

      MJ1104 - Fayra

      Tones and textures intermingle as this strapless fit and flare gown, the Fayra, showcases beaded and sequined lace appliques over a floral glitter print and Chantilly lace.
    • MJ1103-Fallon-01|01

      MJ1103 - Fallon

      Tied with two perfect bows, Fallon is the ultimate gift: a jacquard A-line gown featuring a ruched bodice.
    • MJ1102-Fiona-01|01

      MJ1102 - Fiona

      A draped cowl back is the perfectly sophisticated finishing touch on our Fiona stretch crepe sheath.
    • MJ1101J-Francesca-02|02

      MJ1101J - Francesca

      A jacket composed of beaded, sequined lace appliques, designed with our Francesca gown in mind.
    • MJ1101-Francesca-01|01

      MJ1101 - Francesca

      Beaded and sequined appliques over filmy Chantilly lace impart the strapless Francesca sheath gown with a myriad of soft textures. A removable lace jacket features illusion sleeves and a high neckline.
    • MJ1100A-Studio-01|01

      MJ1100A - Farley

      Meet Farley: a flirtatious strapless ballgown in Mikado, adorned with a perfect bow at the bodice.
    • MJ1100-Farley-01|01

      MJ1100 - Farley

      Meet Farley: a flirtatious strapless ballgown in crushed organza, adorned with a perfect set of bows at the bodice and waist.
    • MJ1065-Gillian-01

      MJ1065 - Gillian

      The Gillian ballgown is composed of textured floral jacquard satin and finished with a bow along the back.
    • MJ1064-Georgia-01

      MJ1064 - Georgia

      The feminine lines of the Georgia gown feature a sweetheart neckline, off-shoulder straps and matte lace appliques trailing down a tulle sheath skirt.
    • MJ1063-Gina-01

      MJ1063 - Gina

      Oversized matte lace appliques blossom across the soft A-line silhouette of the Gina gown.