Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
Sort By
  • A to Z
  • Z to A
    • 1075 ITEMS
    • MJ567

      MJ567

      A sheer layer of tulle creates the illusion of an A-line skirt overlay against a sheath gown.
    • MJ504

      MJ504

      This crepe sheath is all about the lines, subtly definining the empire waist and statement train.
    • MJ501

      MJ501

      Timeless soft Mikado is covered in nothing more than an endless row of elegant buttons down the train.
    • MJ420

      MJ420

      This sheath features lace appliques and slim jeweled straps.
    • MJ1165NC-Ezra-01|01

      MJ1165NC - Ezra

      Ezra is a modern ballgown that pairs clean structure with airy texture. The scoop neckline and paneled bodice offer sculpted support through the natural waist, creating a strong, flattering frame. Below, the tiered handkerchief organza skirt brings...
    • MJ1164-Evangeline-01|01

      MJ1164 - Evangeline

      Evangeline is a romantic ballgown with a soft scoop neckline and off-the-shoulder sleeves, all adorned in ornate Venetian-style lace. The bodice is gently ruched and shaped with a subtle Basque waist, offering a sculpted, feminine silhouette. A full,...
    • MJ1163-Elsie-01|01

      MJ1163 - Elsie

      Elsie is a romantic ballgown with a soft cat-eye neckline and a sculpted Basque waist for a flattering, elongating effect. The sheer bodice is gently ruched in lace and detailed with sequin lace appliques layered over Chantilly lace and tulle, creating...
    • MJ1162-Everyl-01|01

      MJ1162 - Everyl

      Everyl features a strapless sweetheart neckline with a gathered twist at the bodice, offering soft structure and a subtle focal point. Dimensional lace appliques cascade from the bodice to the hips, adding depth and movement over the fitted silhouette. A...
    • MJ1161NC-Elle-01|01

      MJ1161NC - Elle

      Elle features all over sheer printed organza for a soft, ethereal texture. The structured bodice is framed by a square neckline and wide sleeveless straps, giving shape to the otherwise weightless silhouette. Detachable bow details at the shoulders add a...
    • MJ1160-Ebony-01|01

      MJ1160 - Ebony

      Ebony is a dazzling soft A-line gown with a pointed scoop neckline and delicately beaded lace appliques that trail across the bodice. Layers of sparkle tulle create subtle movement and light-catching depth in the skirt, while covered buttons run down the...
    • MJ1159-Emerson-01|01

      MJ1159 - Emerson

      Emerson blends modern minimalism with intricate detailing, featuring a high boat neckline and sculpted crepe silhouette. Sheer side panels add subtle edge, while an exaggerated keyhole back creates a striking reveal, anchored by a delicate beaded strap...
    • MJ1158-Enya-03|03

      MJ1158 - Enya

      Enya is a statement in shimmer, with all over sequin lace appliques layered over sparkle tulle for a radiant, dimensional effect. The V-neckline and low back create a sleek, elongating silhouette, while the sheer chapel-length train, finished in lace,...