Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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  • 1011 ITEMS
    • E403 - Elara

      E403 - Elara

      Shimmering sequins, beaded lace and sparkling tulle turn the Elara bridal ballgown into a showstopper that shines as brightly as a star; sheer, off-shoulder detachable sleeves finish the look.
    • E402 - Celeste

      E402 - Celeste

      Dimensional lace blossoms hug the translucent boning of Celeste's strapless bodice, which is composed of sparkling tulle.
    • E401 - Aster

      E401 - Aster

      Lovely Aster features fitted detachable sleeves to accessorize the A-line gown's sparkling lace and tulle silhouette.
    • E400 - Sirius

      E400 - Sirius

      Embody the darkest star in the galaxy in the Sirius gown, which features multitonal tulle overlaid with lacy blooms.
    • C733

      C733

      Tucked and gathered to bring out the softly architectural texture of the gown, gorgeous Mikado composes this minimalist, yet romantic, off-shoulder bridal ballgown. And frankly, my dear, we adore her in Scarlett.
    • C732

      C732

      Intricately woven beading, sequins and embroidered lace appliques scroll across the sparkle tulle of this sleeveless sheath wedding dress.
    • C731SL

      C731SL

      Detachable appliqued sleeves, designed with Allure Couture C731 in mind.
    • C731

      C731

      Complementing textures and tones show throughout the beaded and sequined lace appliques featured on this sparkling A-line tulle gown. Detachable statement sleeves add another layer of beauty.
    • C730

      C730

      A dramatic squared neckline drops to a deep plunge and is offset by subtly puffed illusion sleeves to create a truly iconic wedding dress silhouette, which is shimmering with sequins and beaded lace appliques.
    • C729

      C729

      Petite sequined, tonal beaded blossoms and pearl lace appliques create a beautiful overall contrast against the tulle of this cap sleeved bridal ballgown.
    • C728

      C728

      Hugging every curve to perfection, this off-shoulder fit and flare gown features beaded dimensional lace appliques, set over Chantilly lace.