All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

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    • MJ1054-Gianni-Studio-01

      MJ1054 - Gianni

      Botanical lace appliques, sequins and tonal beadwork adorn the dramatic fit and flare silhouette of the Gianni gown.
    • MJ1053-Gemma-Studio-01

      MJ1053 - Gemma

      Softly striped satin composes the preppy-chic Gemma gown, a V-neck, spaghetti strap ballgown featuring a classic bow back.
    • MJ1052-Gloria-01

      MJ1052 - Gloria

      Floral-embossed jacquard lends timeless, vintage appeal to this fit and flare, off-shoulder gown: The Gloria.
    • MJ1051-Greta-06

      MJ1051 - Greta

      The loveliest layers of accordion tulle compose the Greta ballgown, featuring a jewel-embellished sweetheart neckline that leads to gauzy, off-shoulder tulle sleeves.
    • MJ1050-Gigi-01

      MJ1050 - Gigi

      The Gigi gown is a figure-hugging crepe sheath gown, featuring a glittering pearl sweetheart bodice.
    • M740-01


      Sheer organza, overlaid with the effect of handpainted roses, composes this elegant modest wedding dress.
    • M739-01


      Soft sheet lace composes this romantic modest lace wedding dress, which is accented with a pair of fluttering eyelash lace-trimmed sleeves.
    • M738-01


      This modest wedding gown features subtle embroidery along the cap sleeved bodice, along with a slim ivory sheath skirt.
    • M737-01


      The dreamiest of sheer illusion puffed sleeves, accented with appliqued blossoms, are the perfect finishing touch on this elegant modest wedding gown.
    • M736-01


      Soft lace appliques adorn the bodice of this cap sleeved fit and flare modest wedding dress, trailing down the multilayered tulle train.
    • M735-01


      A detachable statement bow accents the start of the train on this subtle fit and flare modest wedding gown.
    • M734-01


      Accented by a scoop neckline and cap sleeves along the traditional lace bodice, this modest wedding dress features a full tulle skirt.