Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 81 ITEMS
    • A1206

      A1206

      Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.
    • A1202L

      A1202L

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1202

      A1202

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1163

      A1163

      Curve-hugging sequined appliques, along with symmetrical pearled beadwork, adorn this off-shoulder sheath to flawless effect.
    • A1160

      A1160

      Dreamy appliques adorn the bodice and off-shoulder straps of this timeless tulle ballgown.
    • A1113

      A1113

      Statuesque and sparse, this jaw-dropping stretch Mikado gown features a beautifully sculptural detachable train.  This Allure Bridals A1113 gown is also available with detachable train A1113T sold separately. Shop both gown and train when you search...
    • A1112L

      A1112L

      Delicately sheer tulle, sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown.
    • A1112

      A1112

      Allure A1112 Make beauty look effortless with the Allure A1112 gown from Allure Bridals. Delicately sheer tulle sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown. As part of our flagship line, the...
    • 9962

      9962

      Allure 9962 This off-shoulder sheath gown showcases an abundance of floral lace, creating a lush and romantic appearance. The intricate lace detailing adorns the entire dress, emphasizing its striking silhouette. Allure 9962’s combination of the...
    • 9952

      9952

      A figure-skimming crepe composes the skirt and train of this lovely strapless number. This Allure Bridals 9952 gown is also available with detachable train 9952T sold separately. Shop both gown and train when you search for your local Allure Bridals...
    • 9914

      9914

      Ethereal layers of tulle and delicate blossoms intermingle across the bodice of this off-shoulder gown.
    • 9908

      9908

      This off-shoulder ballgown is a dream come true, with a shimmering satin finish.