Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 351 ITEMS
    • C785-01

      C785

      With a plunging sweetheart neckline and delicate spaghetti straps, this stretch sheath gown balances softness and edge. Geometric beaded and sequin lace adds bold texture through the bodice, while covered buttons trail down the back of the sleek...
    • C784-01

      C784

      This sleek sheath gown is designed to sculpt and streamline, featuring a sweetheart neckline and delicate spaghetti straps. The bodice glistens with beaded and sequin lace appliques, while the crepe skirt cinches with a subtle Basque waist and flows...
    • C783-01

      C783

      A dramatic ballgown silhouette sets the stage for this statement-making gown. The strapless cateye neckline crowns a lace bodice adorned with beaded and sequin appliques, complete with exposed boning for a modern corseted effect. A subtle Basque waist...
    • C782NC-01

      C782NC

      This sleek sheath gown is designed to sculpt and streamline. A strapless sweetheart neckline meets a soft Basque waistline, with beaded sequin lace appliqués and sheer side panels that trace from bodice to hem. A lined version is available for added...
    • C774G-01

      C774G

      Fabulous pearl-lined lace gloves, designed with style C774 in mind.
    • C774-01

      C774

      Make "more is more" look absolutely fabulous in this strapless Mikado ballgown, which features a boned lace bodice tapering to a graduated pearl-lined Basque waist — complete with optional matching gloves — and an oversized detachable Mikado...
    • C773-01

      C773

      Floral lace tops the sparkle tulle overskirt of this strapless sheath wedding dress. A boned bodice and basque waist finish the understated, yet feminine, look.
    • C772-01

      C772

      A demure, long-sleeved Alençon lace ballgown is topped with translucent sleeves, with the slightest flare along the wrist; scalloped lace edges the V-neckline and hem.
    • C770-01

      C770

      This strapless stretch crepe wedding dress features a sheath skirt and is embellished with beaded, sequined lace appliques along the bodice and illusion hem.
    • C768T-C768J-01|01

      C768T

      A detachable ballgown overskirt, designed with style C768 in mind.
    • C768J-01

      C768J

      Alençon lace sleeves and a high neckline, designed with style C768 in mind.
    • C768-01

      C768

      Symmetrical Alençon lace lends both drama and romance to this wedding dress, the sheath silhouette of which can be modified with a detachable ballgown train and removable long sleeves.