Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 351 ITEMS
    • E266 - Idina

      E266 - Idina

      Contrast leafy appliqués wend their way across Idina’s sequined tulle bodice and skirt.
    • E257 - Helga

      E257 - Helga

      Bouquets of dimensional lace blossoms cover Helga’s sparkling tulle overskirt.
    • E253 - Christina

      E253 - Christina

      Christina’s soft cotton lace is playfully matched with a polka dot sparkle tulle skirt.
    • E250 - Lina

      E250 - Lina

      Lina features the most romantic dimensional lace appliqués over a full, translucent tulle skirt.
    • E205 - Caprice

      E205 - Caprice

      Coquettish Caprice pairs ethereal layers of tulle with a textured off-shoulder floral bodice.
    • E202 - Renata

      E202 - Renata

      Demure and elegant lace sleeves and a Mandarin collar lend a regal presence to Renata’s ball gown silhouette.
    • E172 - Sigrid

      E172 - Sigrid

      Sigrid is a beautiful blend of classic bridal styling with elegantly modern textiles.
    • E161 - Zara

      E161 - Zara

      Multi-textured lace appliqués trail down the bodice to the hemline of our shimmering Zara gown.
    • DP307 - Snow White

      DP307 - Snow White

      The Snow White-inspired Platinum ballgown features shimmering dimensional floral and sequin appliqués, reminiscent of iconic apple blossoms, scattered across the bodice and waistline and trailing down the gown to pool along the hemline.
    • DP303 - Cinderella

      DP303 - Cinderella

      A pearlescent satin finish draws the eye to the timeless beauty of the Cinderella-inspired Platinum ballgown, which features texturized gorgeous embroidered clusters of textured blossoms, along with off-shoulder cap sleeves.
    • DP302 - Belle

      DP302 - Belle

      The iconic rose motif can be seen throughout the elegant Belle-inspired Platinum ballgown, with beaded lace appliqués, glitter brocade, a modified sweetheart neckline is finished with a soft drape sleeve.
    • DP301 - Aurora

      DP301 - Aurora

      With its graceful A-line silhouette, fitted bodice and subtle scooped square neckline, the Aurora-inspired Platinum gown features mesmerizing beaded floral appliqués across a layer of shimmering Swiss dot tulle. A truly regal gown.