Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 351 ITEMS
    • E511-Aestas-01|01

      E511 - Aestas

      Visually complex and altogether stunning, Aestas is a sequined, beaded lace A-line gown featuring dimensional floral appliques lining the off-shoulder neckline.
    • E509-Fauna-01|01

      E509 - Fauna

      The dreamy off-shoulder Fauna ballgown gives a romantic, dimensional floral twist to the classic bridal silhouette.
    • E507-Cybele-01|01

      E507 - Cybele

      Ethereal Cybele features a strapless sweetheart bodice covered in beaded and sequined appliques, set atop a sparkling A-line tulle skirt.
    • E506-Diana-01|01

      E506 - Diana

      Diana is all things polished, with a shimmer organza fit and flare silhouette and strapless, beaded sweetheart bodice.
    • E504-Pamona-01|01

      E504 - Pomona

      Dimensional apple blossoms trail down the sleeveless bodice as if carried by a breeze, pooling at the hemline of our sparkling, pearl-studded Pomona gown.
    • E500-Juno-01|01

      E500 - Juno

      Micropleated tulle ruffles cascade in tiers down the frothy ballgown skirt of our strapless Juno gown.
    • E415 - Mae

      E415 - Mae

      Sequined lace delicately embellishes the long sleeves and bodice of Mae's Chantilly lace and tulle silhouette.
    • E411 - Lyra

      E411 - Lyra

      Lyra is a classic bridal silhouette, with floral lace and sparkling tulle throughout — offered in a traditional ballgown length as well as a mini option, which is listed as Style E411S.
    • E410 - Callisto

      E410 - Callisto

      Ethereal Callisto is a strapless, A-line bridal gown with endless appeal, from sequined tulle to appliqued dimensional lace blossoms.
    • E406 - Venus

      E406 - Venus

      Sparkle tulle, embellished with beaded, sequined lace, adorns Venus's subtle fit and flare sheath silhouette.
    • E402 - Celeste

      E402 - Celeste

      Dimensional lace blossoms hug the translucent boning of Celeste's strapless bodice, which is composed of sparkling tulle.