Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 96 ITEMS
    • BR1004

      BR1004

      Coquettish in all the right ways, this accordion pleated tulle gown flares in a soft A-line silhouette. A detachable cathedral overskirt lengthens the sweep train of the frothy layered skirt into something truly spectacular.
    • BR1002

      BR1002

      Beaded and sequined lace appliques adorn the soft A-line silhouette of this elegant bridal gown; a skirt of soft tulle is banded at the waist, while the sleeveless illusion bodice is paired with a matching lace capelet.
    • A1218

      A1218

      The subtlety of Chantilly lace and translucent tulle provides beautiful contrast to the sequined and tonal beaded appliques used throughout this bridal sheath gown.
    • A1214

      A1214

      Accented by a pair of detachable puffed illusion sleeves, this chic crepe gown features a sprinkling of beaded and sequined lace appliques. This Allure Bridals A1214 gown is also available with detachable sleeves A1214SL sold separately. Shop both gown...
    • A1213

      A1213

      Regal dove satin, paired with sequined lace appliques, crafts a bridal ballgown worthy of royalty.
    • A1212

      A1212

      Beaded lace appliques and delicate tulle compose this strapless sheath gown, with matching detachable illusion sleeves. This Allure Bridals A1212 gown is also available with matching detachable sleeves A1212SL sold separately. Shop both gown and sleeves...
    • A1207

      A1207

      Complete with a silhouette-shifting detachable tulle train, this soft matte lace sheath gown is both romantic and timeless. This Allure Bridals A1207 gown is also available with detachable train A1207T sold separately. Shop both gown and train when you...
    • A1202L

      A1202L

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1202

      A1202

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1201

      A1201

      Tonal beading, along with sequins and pearled appliques, adorn the soft, flexible crepe of this sleeveless, V-neck sheath wedding dress.
    • A1167

      A1167

      Allure Bridals A1167 The Allure Bridals A1167 wedding dress radiates extravagance and charm. An ever-so-slightly dropped waist effect, created by curve-hugging sequined lace appliqués, trail along the bodice of this A-line gown. With exquisite...
    • A1163

      A1163

      Curve-hugging sequined appliques, along with symmetrical pearled beadwork, adorn this off-shoulder sheath to flawless effect.