Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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  • 98 ITEMS
    • R3601

      R3601

      An elegant cowl softens the open back of this chicly minimalist crepe sheath gown.
    • MJ967 - Icarus

      MJ967 - Icarus

      A gently scooped, squared neckline lends modernity to this A-line chiffon gown.
    • MJ1003 - Honor

      MJ1003 - Honor

      Our Honor gown is a truly classic and minimalist bridal silhouette, whether you opt for the all-over traditional look of off-shoulder dove satin or add a uniquely feminine touch with the textured blossoms of our CP62 floral sleeve, sold separately.
    • M772-01

      M772

      A true expression of full-coverage elegance, this sheath gown is designed in delicate all over Chantilly lace. The high neckline and long sleeves offer a timeless, refined silhouette, while the fitted shape glides softly over the frame. A chapel-length...
    • M752-01

      M752

      Boho-inspired fringe trails down the oversized, dramatic bell sleeves of this lacy sheath.
    • M729

      M729

      Vintage-inspired puffed cap sleeves adorn the gorgeous square neckline and fitted bodice of this bridal ballgown.
    • M726

      M726

      All-over lace provides a soft and romantic aesthetic for this A-line gown.
    • M725

      M725

      A flowing, romantic skirt pairs beautifully with this bridal look's cap sleeved bodice.
    • M723

      M723

      A subtly textured neckline and cap sleeves are the only adornments on this otherwise chicly minimalist ballgown.
    • M721

      M721

      A sweeping train is the highlight of this lace appliqued bridal ballgown.
    • M716

      M716

      Soft satin composes this cap sleeved sheath.
    • M703

      M703

      An architectural bow accents the simplicity of this cap sleeved ballgown.