Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • A1153L

      A1153L

      Sequin and pearl beaded lace appliques adorn the bodice of this sleeveless A-line gown.
    • A1153

      A1153

      Sequin and pearl beaded lace appliques adorn the bodice of this sleeveless A-line gown.
    • A1151SL

      A1151SL

      Stunning detachable sleeves, designed with our A1151 gown in mind.
    • A1151

      A1151

      A delicately scalloped open back echoes the deep neckline of this lacy sheath gown. This Allure Bridals A1151 gown is also available with detachable sleeves A1151SL sold separately. Shop both gown and sleeves when you search for your local Allure Bridals...
    • A1150SL

      A1150SL

      Stunning detachable sleeves, designed with our A1150 gown in mind.
    • A1150

      A1150

      Elegantly puffed detachable tulle sleeves echo the subtle rose floral print seen throughout this show stopping tulle ballgown. This Allure Bridals A1150 gown is also available with detachable sleeves A1150SL sold separately. Shop both gown and sleeves...
    • A1114NS

      A1114NS

      Ornate beading, glitter and pearlescent beaded lace appliqués are stitched into gorgeous floral and leaf patterns across the bodice and train of this A-line gown. Sister-style with No Slit to A1114.
    • A1114

      A1114

      Ornate beading, glitter and pearlescent beaded lace appliqués are stitched into gorgeous floral and leaf patterns across the bodice and train of this A-line gown.
    • A1113T

      A1113T

      This detachable stretch Mikado train features a beautifully sculptural bow.
    • A1113

      A1113

      Statuesque and sparse, this jaw-dropping stretch Mikado gown features a beautifully sculptural detachable train.  This Allure Bridals A1113 gown is also available with detachable train A1113T sold separately. Shop both gown and train when you search...
    • A1112L

      A1112L

      Delicately sheer tulle, sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown.
    • A1112

      A1112

      Allure A1112 Make beauty look effortless with the Allure A1112 gown from Allure Bridals. Delicately sheer tulle sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown. As part of our flagship line, the...