Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 1075 ITEMS
    • A1204

      A1204

      Blooming beaded and pearled vines and sequin-appliqued flowers wend their way across the Chantilly lace of this strappy sheath gown.
    • A1203W

      A1203W

      Leaves composed of beading and sequined lace trail down the bodice and full tulle skirt of this sleeveless bridal ballgown.
    • A1203

      A1203

      Leaves composed of beading and sequined lace trail down the bodice and full tulle skirt of this sleeveless bridal ballgown.
    • A1202L

      A1202L

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1202

      A1202

      The soft sheen of pearl beading pairs beautifully with the floral lace and sparkling tulle of this romantic, off-shoulder gown.
    • A1201

      A1201

      Tonal beading, along with sequins and pearled appliques, adorn the soft, flexible crepe of this sleeveless, V-neck sheath wedding dress.
    • A1200

      A1200

      Gleaming, regal metallic brocade sets off this structured, strapless bridal ballgown to absolute perfection.
    • A1169

      A1169

      Allure A1169 This sheath gown balances ornate and minimal design elements. The bodice shimmers with intricate pearl beading, creating a luxurious, eye-catching top. In contrast, the waist features fluid, ruched crepe, offering a sleek and understated...
    • A1168J

      A1168J

      A stunning bridal jacket, designed with our A1168 gown in mind.
    • A1168

      A1168

      Sculpted appliquéd sleeves and a high neckline, paired with a simple strapless neckline, provide beautiful contrast throughout this lacy sheath gown. This Allure Bridals A1168 gown is also available with separate jacket A1168J sold separately...
    • A1167

      A1167

      Allure Bridals A1167 The Allure Bridals A1167 wedding dress radiates extravagance and charm. An ever-so-slightly dropped waist effect, created by curve-hugging sequined lace appliqués, trail along the bodice of this A-line gown. With exquisite...
    • A1164

      A1164

      Brilliantly sparkling sequined appliques compose the strapless bodice of this traditional organdy ballgown.