Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

15 ITEMS

R3715

Misty and ethereal in the soft, gray-green hue of Sea Glass, this strapless Mikado ballgown is effortlessly stunning.
R3705TL

A subtle cowl effect softens the elegant off-shoulder bodice of this Mikado bridal gown, which is finished in a vintage-inspired tea length.
R3705

A subtle cowl effect softens the elegant off-shoulder bodice of this Mikado bridal ballgown.
MJ1014 - Halani

Halani is a stunning lace ballgown, traditionally designed with matte lace overlay across a sparkling tulle skirt.
A1206L

Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.
A1206

Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.

MJ962 - Ioana

Sheer tulle sweeps across this A-line gown's striking, sequin-embroidered lace bodice.
A1150

Elegantly puffed detachable tulle sleeves echo the subtle rose floral print seen throughout this show stopping tulle ballgown.
MJ913L - Julip

The sweetest, most delicate tulle forms an elegant puffed long sleeve, to be paired with our Julip gown.
R3600

Sparkling sequined appliqués trail down the bodice and illusion sleeves of this dreamy A-line gown.
MJ913 - Julip

Julip is all things delicate - floral glitter English net and beautiful beading - along with a stunning lavender colorway option.
1707

Subtle illusion panels add drama to the bodice of this A-line gown.