Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

96 ITEMS

3550

This strapless ballgown features a deep sweetheart neckline to striking effect.
3508

Contrasting appliqués add texture and visual appeal to this quintessentially romantic off-shoulder gown.
3507

Minimalism has never looked better. This strappy, figure-hugging sheath features the loveliest pearl…
3505

A bridal dream come true — dreamy lace appliqués trail the bodice and hemline of this sheath gown.
3503

The subtlest of scoop necklines lends a grace note to the ethereal layers of tulle composing its A-line skirt.
3500

Allure Romance 3500 Our Allure Romance collection embodies classical romance and timeless design—and the Allure Romance 3500 gown is no exception. An oversized floral motif adorns the bodice and wide off-shoulder straps of this classic tulle gown...

3457

Blossoms and leafy vines fall down the bodice and skirt of this sleeveless A-line gown, settling on the hem.
3450

Allure Romance 3450 Modern style, elegant details, and just a touch of sparkle make the Allure Romance 3450 a standout in this collection of breathtaking, romantic designs. Beaded lace appliqués softly trail down the bodice of this crepe sheath...
3411

We adore the chic squared-off back and clean lines of this bridal sheath.
3400

The loveliest bouquets of flowers sprinkle across the skirt and train of this A-line gown.
3265

This tulle ballgown features a garden of blooms along the bodice.
3101

Clean, elegant and minimalist, this sleeveless sheath is both timeless and flattering.