Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 96 ITEMS
    • A1107

      A1107

      Undeniably eye-catching, the high-contrast lace appliqués create a dramatic, yet soft, effect against the sheer tulle of this A-line gown.
    • A1106

      A1106

      A dreamy, sheer train of dropped blossoms trails behind the minimalist silhouette of this sleeveless sheath gown.
    • A1105W

      A1105W

      Elegant Mikado shimmers alongside a Chantilly lace bodice to create a striking and timeless ballgown.
    • A1105

      A1105

      Allure A1105 A classic ballgown combines luxurious fabrics for a stunning effect. The bodice features delicate Chantilly lace, contrasting beautifully with the shimmering Mikado skirt. The Allure A1105’s pairing of textures creates an elegant and...
    • A1103

      A1103

      Undulating lace appliqués are layered atop delicate sheet lace to create a softly textured effect in this sleeveless sheath gown.
    • A1102

      A1102

      The soft sparkle of sequined lace appliqués adorns the bodice and waist of this strapless A-line gown.
    • A1101

      A1101

      This sleek crepe sheath features sequined lace and beaded appliqués and a notched neckline.
    • A1100SL

      A1100SL

      Translucent tulle ties into two wispy bows - a lovely addition to any strapless bridal look.
    • A1100

      A1100

      Beautifully delicate crossover tulle composes the bodice of this lovely Basque waist ballgown, finished with a pair of playful bow sleeves. This Allure Bridals A1100 gown is also available with detachable sleeves A1100SL sold separately. Shop both gown...
    • 9967

      9967

      Soft asymmetric pleating lends a statuesque elegance to this strapless Mikado gown.
    • 9965

      9965

      Allure 9965 Looking for a simple yet elegant look for your wedding day? Look no further than the Allure 9965 gown, part of the classic, fashion-forward Allure Bridals Collection. Chicly adorned with only a tie back, this minimalist crepe sheath is a...
    • 9962

      9962

      Allure 9962 This off-shoulder sheath gown showcases an abundance of floral lace, creating a lush and romantic appearance. The intricate lace detailing adorns the entire dress, emphasizing its striking silhouette. Allure 9962’s combination of the...