Shimmering sequined lace appliques are overlaid on a tulle A-line skirt, for a truly modern yet classic bridal silhouette.

Elegantly structured satin brocade composes the fit and flare silhouette of this strapless gown.

Eye-catching matte lace appliques adorn the tulle sheath silhouette of this gorgeous gown.

Stunning detachable sleeves, designed with our MJ952 gown in mind.

With beaded and sequined appliques, Jaycee floats on a cloud of stardust glitter tulle, finished with a notched strapless neckline.

Stunning detachable sleeves, designed with our R3650 gown in mind.

Inlaid panels of sheet lace pair beautifully with the sequined lace of this gown’s strapless sweetheart bodice.

Elsie is a romantic ballgown with a soft cat-eye neckline and a sculpted Basque waist for a flattering, elongating effect. The sheer bodice is gently ruched in lace and detailed with sequin lace appliques layered over Chantilly lace and tulle, creating depth and shimmer throughout. Full yet ethereal, this gown brings texture and elegance together in one graceful silhouette.

Dramatic beaded lace accents the simplicity of this ballgown's full mikado skirt.

The pearlescent sheen of stretch Mikado is the perfect backdrop for this strapless gown’s statuesque sheath silhouette. This Allure Romance R3608 gown is also available with detachable train R3608T sold separately. Shop both gown and train when you search for your local Allure Romance retailer today.

The pearlescent sheen of our stretch Mikado detachable train is the perfect addition to any minimalist bridal look.

Inlaid panels of sheet lace pair beautifully with the sequined lace of this gown’s strapless sweetheart bodice.

This full A-line gown, topped with a strapless sweetheart neckline, is texturized by dimensional sparkle tulle.Lovely detachable puffed sleeves add the perfect touch. Sleeves style MJ952 sold separately.

Kenzie embodies glamour, with diaphanous sequined lace appliques falling symmetrically across this sheath gown.

Jane features gorgeous peonies in full bloom, scattered in the form of matter lace appliqued embroidery across a traditional A-line skirt and sleeveless bodice.

A dreamy combination of sequins and pearled beading adorns this ballgown, elevated by lace appliques and frothy tulle.

Drama and flair — with matte lace appliques and an illusion train mikado A-line skirt, you'll have the best of both.

Jones is a beautifully sequined and embroidered appliqued gown, finished with a removable lace jacket. This Madison James MJ907 gown is also available with jacket MJ907J sold separately. Shop both gown and jacket when you search for your local Madison James retailer today.

Feathery tulle composes the dimensional skirt of this elegant, opulent mermaid gown.

Sheer tulle sweeps across this A-line gown's striking, sequin-embroidered lace bodice.

Julip is all things delicate - floral glitter English net and beautiful beading - along with a stunning lavender colorway option.

The MJ854 Karen's gown features intricately beaded lace appliques, forming a luxurious textural landscape. The ornate detailing adorns the bodice and extends to the off-shoulder sleeves, creating a lavish and sophisticated look. This tapestry-like embellishment adds depth and visual interest to the dress, enhancing its elegance and allure.

Elegantly embroidered appliques cover the Chantilly lace and soft crepe of this sheath gown.

This A-line gown makes a bold statement with vibrant, jewel-toned floral accents. The striking blossoms add a feminine touch, creating a jaw-dropping effect against the dress's base. Complemented by delicate straps, the Allure MJ961 gown balances romantic floral drama with an elegant silhouette, resulting in a visually stunning and uniquely colorful bridal look.