Worthy of a fairy princess, this dreamy off-shoulder ballgown features sequined lace appliques laid over layers of tulle.

Designed to pair seamlessly with style C782, this dramatic accessory jacket features a high neckline, padded shoulders, and full-length sleeves. Crafted to add structure and presence, the jacket transforms the gown into a bold, high-fashion statement—perfect for a grand ceremony entrance or layered reception look.

The effortless elegance of brocade ensures texture and dimension are at the forefront in this eye-catching bridal ballgown; also featured are off-shoulder straps, a boned bodice and classic basque waist.

Symmetrical Alencon lace lends both drama and romance to this wedding dress, the sheath silhouette of which can be modified with a detachable ballgown train and removable long sleeves.

Sleek and striking, this satin mermaid gown brings dramatic flair with its contoured silhouette and flared skirt. A scoop neckline and sleeveless bodice create a clean, modern look, while the natural waistline adds definition. Minimalist at its core, this gown was made to accessorize—perfect for layering with statement pieces or styling multiple ways.

Our attachable cap sleeves make customizing your bridal style even easier.

Trailing beaded and sequined floral vines bloom over the sparkling tulle of this sleeveless bridal ballgown.

With a plunging sweetheart neckline and delicate spaghetti straps, this stretch sheath gown balances softness and edge. Geometric beaded and sequin lace adds bold texture through the bodice, while covered buttons trail down the back of the sleek silhouette for a clean, confident finish.

This sleek sheath gown is designed to sculpt and streamline, featuring a sweetheart neckline and delicate spaghetti straps. The bodice glistens with beaded and sequin lace appliques, while the crepe skirt cinches with a subtle Basque waist and flows effortlessly into a soft train. Finished with covered buttons down the back, this silhouette is both refined and striking.

This strapless stretch crepe wedding dress features a sheath skirt and is embellished with beaded, sequined lace appliques along the bodice and illusion hem.

This ethereal ballgown features a strapless sweetheart neckline and a natural waistline that flows into a full, layered organza skirt. Bold sequin lace appliques bloom across the bodice and train, adding shimmer and dimension. Finished with covered buttons and a handkerchief hem, this gown moves with lightness and drama in every step.

Beaded lace appliqués adorn this classic sheath bridal gown.

A dramatic ballgown silhouette sets the stage for this statement-making gown. The strapless cateye neckline crowns a lace bodice adorned with beaded and sequin appliques, complete with exposed boning for a modern corseted effect. A subtle Basque waist gives shape and structure, flowing into a full dove satin skirt that commands attention.

Fabulous pearl-lined lace gloves, designed with style C774 in mind.

Floral lace tops the sparkle tulle overskirt of this strapless sheath wedding dress. A boned bodice and basque waist finish the understated, yet feminine, look.

Vintage-inspired beaded and sequined lace applique adorns this sparkle tulle sheath gown.

Tonal matte sequined and beaded lace appliques adorn a Chantilly lace backdrop of this ultra-romantic sheath gown, which features removable illusion sleeves. This Allure Couture C704 gown is also available with detachable sleeves C704SL sold separately. Shop both gown and sleeves when you search for your local Allure Couture retailer today.

An elegant ruffled flounce softly trails down the side of this strapless Mikado ballgown.

Meringue-like razor cut organza creates the illusion of ocean waves along the bodice of this strapless mikado mermaid gown.

The softest lace, reminiscent of fern fronds, unfurls along the strapless bodice and hemline of this tulle gown.

An understated Basque waist and pleated off-shoulder bustline lend a classical air to this stretch Mikado ballgown.

Epitomizing femininity and romance, this off-shoulder A-line gown features a lovely pairing of tulle and beaded lace.

Appliques in a gilded botanical motif lend a royal effect to this sparkling, off-shoulder A-line tulle gown.