Ball Gown

Step into your fairy tale with Allure Bridals' exquisite collection of ball gown wedding dresses. Known for their iconic silhouette and romantic appeal, ball gowns feature a voluminous skirt that creates an enchanting look perfect for any bride dreaming of a grand celebration.

Our ball gown wedding dresses are designed with intricate details, luxurious fabrics, and elegant embellishments, ensuring you feel like royalty on your special day. From classic satin to delicate lace, each gown enhances your natural beauty and provides a flawless fit. Whether you prefer a strapless sweetheart neckline, long lace sleeves, or a modern off-the-shoulder design, our diverse styles cater to every bridal aesthetic.

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    • 177 ITEMS
    • E266 - Idina

      E266 - Idina

      Contrast leafy appliqués wend their way across Idina’s sequined tulle bodice and skirt.
    • E253 - Christina

      E253 - Christina

      Christina’s soft cotton lace is playfully matched with a polka dot sparkle tulle skirt.
    • C653

      C653

      Soft ivory satin is edged with an appliquéd illusion hemline, leading to a dramatic ballgown train worthy of a princess.
    • 3559

      3559

      A dreamy mikado bodice, complete with a gorgeous bow at its squared back, pairs beautifully with the full tulle skirt of this sleeveless ballgown.
    • R3605W

      R3605W

      This gorgeous ballgown features an appliquéd illusion bodice and tiered ruffles along the skirt.
    • A1105W

      A1105W

      Elegant Mikado shimmers alongside a Chantilly lace bodice to create a striking and timeless ballgown.
    • A1114NS

      A1114NS

      Ornate beading, glitter and pearlescent beaded lace appliqués are stitched into gorgeous floral and leaf patterns across the bodice and train of this A-line gown. Sister-style with No Slit to A1114.
    • A1108L

      A1108L

      The dreamiest lace flowers, softened by a subtly scooped square neckline, are embellished with pearlescent beading, shimmering sequins and beadwork.
    • R3609

      R3609

      The contrast of crisp ivory Mikado and layers of airy tulle create the perfect combination for a striking bridal look.
    • R3605

      R3605

      This gorgeous ballgown features an appliquéd illusion bodice and tiered ruffles along the skirt.
    • MJ900 - Johnny

      MJ900 - Johnny

      All the romance of realistic blossoms and trailing vines are embodied in our Madison James Johnny Gown - perfect for a secret garden wedding. Magical floral motifs decorate the sheer bodice and flow down the skirt of the MJ900 Johnny dress, covering you...