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MJ905 - Jackie
A gorgeous butterfly back and beaded, sequined appliqués adorn the Jackie gown. -
MJ902 - Josephine
Sequined Chantilly lace and English net compose the elegant Josephine gown, finished with a full skirt and delicate spaghetti straps. -
MJ901 - Joey
Sequined Chantilly lace and English net compose the elegant Joey gown. -
MJ900 - Johnny
All the romance of realistic blossoms and trailing vines are embodied in our Madison James Johnny Gown - perfect for a secret garden wedding. Magical floral motifs decorate the sheer bodice and flow down the skirt of the MJ900 Johnny dress, covering you... -
M706
Gorgeous lace appliqués adorn the bodice and hemline of this cap sleeved gown. -
M703
An architectural bow accents the simplicity of this cap sleeved ballgown. -
F289 - Allison
Rows of fringe along Allison’s waist, neckline and back add texture and edge to the romance of the A-line gown’s traditional lace. -
F286SL - Maren Sleeves
Puffed lace sleeves are perfect for a romantic, yet dramatic, bridal look. -
F286 - Maren
Slim straps and a ruffle-edged effect lend Maren femininity, romance and delicacy. Features detachable lace sleeves. This Wilderly F286 gown is also available with detachable sleeves F286SL sold separately. Shop both gown and detachable sleeves when you... -
F285T - Reba Train
For an additional touch of drama, Reba’s detachable train features vintage-inspired puffed sleeves and oversized lace appliqués. -
F285 - Reba
A modified, softened sweetheart neckline adorns Reba’s all-over lace sheath; for an additional touch of drama, the detachable train features vintage-inspired puffed sleeves and oversized lace appliqués. This Wilderly F285 gown is also... -
F283 - Dolly
Worthy of our iconic 70s-inspired brides, the Dolly gown is composed of a sleek crepe and accented with a deep V-neck and long chiffon sleeves.
Trending Wedding Gowns
Fashion trends change throughout the seasons, so knowing what’s popular for weddings right now can be difficult. However, at Allure Bridals, we strive to bring you the latest and most stylish bridal dress trends. Our collection of trending wedding gowns features designs that are sure to inspire every bride-to-be. From classic silhouettes with modern twists to unique and dramatic gowns, our dresses cater to each bride’s personal style.
In our trending wedding gown collection, you’ll find numerous options to meet numerous fashion preferences. Whether you love gowns with appliques, sleeves, full skirts, or anything in between, you’ll find a dress with aspects of it here. Note your favorite wedding dress trends, then find the Allure Bridals gown that meets your criteria.